Lola Vision

Packaging Design

Client

Lola Vision

timeline

2 Months

services

Packaging Design
Graphic Design
Illustration

software

Adobe Photoshop, Adobe Illustrator, Adobe Indesign

Overview

Challenge

Lola Vision is a Taiwanese-Thai brand of contact lenses with high-quality medical standards. The brand is inspired by the owner's cat named Lola. The challenge is to create packaging for Lola Vision contact lenses that effectively reflects the brand's playful and unique inspiration while also differentiating it from competitors.

Goal

To design packaging that captures the spirit of the brand by incorporating illustrations of Lola, the owner's cat, and prominently displaying the colors of the lenses. The packaging should create an emotional connection with customers and effectively convey the brand's identity and values.

Solution

The solution is to design four different packages for the contact lenses, each featuring a playful and whimsical illustration of cats along with the prominently displayed lens color. The packaging serves both a functional purpose of protecting the lenses and adds a touch of personality and uniqueness to the product. By using Lola as the focal point and incorporating the brand's inspiration and colors into the design, the packaging successfully reflects the brand's story and helps Lola Vision connect with customers on an emotional level.

About

Lola Vision is a Taiwanese-Thai brand of contact lenses with high-quality medical standards. The brand is inspired by the owner's cat named Lola. I was responsible for creating the packaging for Lola Vision that reflects this playful and unique inspiration.

I designed the packaging for four different types of contact lenses: pink, green, brown, and clear lenses. Each package features a different illustration of Lola, along with the color of the lenses prominently displayed. The illustrations are playful and whimsical, capturing the spirit of the brand and its inspiration.

Color Lens
Clear Lens

The idea behind the packaging was to transform the brand's story into a tangible product. By using Lola as the focal point, and incorporating the colors of the lenses into the design, the packages effectively convey the brand's identity and values.

The packaging not only serves a functional purpose of protecting the contact lenses but also adds an extra touch of personality and uniqueness to the product, making it stand out among competitors. With the use of Lola vision, the brand is able to connect with its customers and create an emotional connection with the product.

Social Media Banner

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